Brand Identity
THE POWER OF ELEGANCE
I craft visual identities for brands that live in the world of luxury — where less speaks louder, and every detail is intentional.
Inspired by the timeless beauty of Italy’s Dolce Vita, my aesthetic is a balance of refinement and warmth. It's about capturing that elusive feeling of a slow summer evening on the Riviera — effortless, graceful, unforgettable.
Vera Gioia is minimalism with soul. Clean lines, soft tones, and a vintage cinematic touch come together to create identities that feel both modern and nostalgic — designed to stand the test of time. If your brand aspires to feel rare, refined, and deeply iconic, this is where it begins.
LOGO DESIGN
The logo is the cornerstone of any brand identity — the first impression and the lasting mark. It’s more than a symbol; it’s the distilled essence of your brand’s character, values, and style. In the world of luxury, a logo must feel effortless yet iconic, simple yet rich with meaning. At Vera Gioia, I approach logo design as an art of reduction — crafting something timeless and refined, where every curve, space, and letter tells a story rooted in elegance.
ARTIFICIAL INTELLIGENCE | VISUALS, MOODBOARD, VISIONS
Artificial Intelligence is redefining the creative process — not by replacing intuition, but by amplifying it.
In the world of brand identity, AI is a powerful tool for exploration. It allows me to translate abstract ideas into visual stories with greater speed, depth, and clarity. From generating moodboards that capture a brand’s emotional tone to experimenting with unique visual compositions and color palettes, AI expands the boundaries of what’s possible. I use AI to support and inspire the vision — not to dictate it. The elegance, style, and human sensibility behind each project remain at the core. AI becomes a collaborator in the early stages of ideation, helping to shape concepts that feel both innovative and deeply intentional. Because in luxury branding, emotion is everything — and the future of emotion-led design is already here.
PRINT MATERIAL & STATIONERY
In luxury branding, print materials and stationery are more than functional assets — they are tactile expressions of a brand’s soul. From textured business cards to letterpress invitations and custom envelopes, every physical element should evoke a sense of intention and elegance. The weight of the paper, the finish of the ink, the feel of the texture — these details speak volumes. At Vera Gioia, I believe that refined print design bridges the gap between visual identity and lived experience, turning simple materials into lasting impressions.